Premier Foods’ marmalade brands Golden Shred and Silver Shred have been redesigned by Brandopus. The new look aims to ‘restore the brand’s iconic status’ and draws upon earlier brand manifestations. ‘The design expresses the brand’s real character,’ says general manager spreads at Premier Foods David Atkinson.
As part of our series looking at in-house design teams, we talk to a graphic designer at the Royal Mint about designing new coins, Paddington Bear and the value of
Hamish Smyth and Jesse Reed are developing a new online platform that will help designers to create guidelines and clients to follow them properly.
The ball design looks to tell a positive mental health narrative through its “fluid, organic graphic” which represents the “flow state”.
Kengo Kuma and Toyo Ito are among the 16 designers and architects to have produced work for an exhibition that explores the “relationship between dogs and their people”.