7-13 September 2015

Hirotaka Tako, chief art director, Creative Centre at Sony

Sony’s chief art director: “We always fight with the engineers”

As Sony unveils the X90C, its thinnest-ever 4k TV, we talk to Hirotaka Tako, Sony Creative’s chief art director, about the drive for minimalism in tech, the future of TV design and the differences in opinion between designers and engineers…

BESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswy

Screen-Shot-2015-04-24-at-14.21.05-1002x331-1002x3311-1002x331-1-1002x3311-1002x3311-1002x3311-1002x331

Nominate for the Design Week Hall of Fame

Alongside this year’s Design Week Awards we are also introducing the new Hall of Fame, which will run alongside the awards each year and recognise individuals within design who have made a significant contribution to the industry.

Latest articles