Kay Why Marketing

Kay Why Marketing has designed the packaging for Swedish fish roe-based spread Kalles Prickiga, which combines a mild cheese spread with ‘dots’ of roe. The Kalles brand, owned by Abba Seafood, has been on the market in Sweden for more than 50 years, and Kalles Prickiga launches this week.



Latest articles

The biggest product launches of 2017

We look at some of the most exciting product design stories from this year, including a reincarnated version of the Nokia 3310 handset, a touchscreen projector from Sony and a smart