Kay Why Marketing

Kay Why Marketing has designed the packaging for Swedish fish roe-based spread Kalles Prickiga, which combines a mild cheese spread with ‘dots’ of roe. The Kalles brand, owned by Abba Seafood, has been on the market in Sweden for more than 50 years, and Kalles Prickiga launches this week.

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Upcoming design books to look out for

Spotlighting marginalised women designers, “heads on” design solutions to environmental issues and more – these are the anticipated design books we think you should read.