Diarmuid Gavin eat your shrubs out. Self-styled creative services company BeBrand has taken its branding secateurs to the topiary, cutting the consultancy logo – based on the map symbol for a bridge – into an unsuspecting bit of box hedging. According to BeBrand’s press release, ‘The idea of manipulating nature to reflect one’s craftsmanship and identity is not novel – bonsai artisans have been doing so for over 1000 years. In the spirit of this ancient tradition, [our] innovation allows branding to grow beyond signage, packaging, stationery and the digital domain.’ Time to felt-tip the office spider plant then?
As Bauhaus celebrates its centenary, we look at how its endurance can be explained by some simple yet powerful principles.
Plaything, created by Will Anderson and Niall Tessier-Lavigne, will let gamers take on the role of both “designer and player” by creating their own characters.
As part of our series looking at alternative jobs in design studios, we speak to Sam Pollen, head of digital writing at Reed Words, about how he got to where
New Pentagram partner Yuri Suzuki gives us an insight into his highly experimental work ahead of a talk he will give at Design Indaba in Cape Town, South Africa, later