The Snowster, invented by Max Berman, is a hybrid between a sledge and a snowboard, used like a snowboard, but with a low retail cost. Similar in design to early prototype snowboards like Sherman Poppen’s Snurfer that appeared in the US in 1965, it is specifically designed for use in ‘ungroomed’ snow, in conditions where a regular sledge would be used. The Royal Bank of Scotland has funded the prototype’s tooling costs and Berman is currently looking for a company to license the product. Imagination for Industry has developed the product through to the prototype stage. The price of a total snowboarding package ranges from £600-£800, but the Snowster will sell for about £30.
The show at the William Morris Gallery features posters, matchboxes and papercuts displaying slogans inspired by communist leader Chairman Mao.
As part of our series looking at jobs in design studios, we speak to Fahud Ahmed, realisation designer at Design Bridge, about the need to be constantly curious, how he
This week the Hindu festival of colours takes place, which sees communities across the world throw powder over each other to mark the start of Spring and celebrate love, joy
Experts on branding (Jack Renwick), social design (Sophie Thomas), exhibition design (Lucienne Roberts) are joined by Ustwo design director Helen Fuchs, The Guardian’s digital director Ben Longden and many more.