WPP signs up marketing star

WPP Group has added Marketing Perspectives to its portfolio of companies in the marketing sector, as it continues to strengthen all its areas.

The 70-strong marketing group has been rated as one of the past year’s five fastest-growing UK agencies in direct marketing and sales promotion.

WPP is still holding discussions with The Brand Union about a possible acquisition, though no deal had been agreed as Design Week went to press.

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