’I’ve been looking for the next opportunity and couldn’t really add any more value at Navyblue, which I joined to meet a specific challenge,’ says Cregan, who points out he isn’t a founding shareholder at Navyblue.
Cregan, who trained as a product designer before moving into business strategy, says of his new employers, ’They’re both very different businesses.’
At AIG Cregan will prioritise looking for business in North America, the Middle East and Asia before turning to Europe and the UK, where the consultancy has won most of its work.
’It’s a great opportunity for AIG, which is a global specialist in wayfinding strategies,’ says Cregan.
Georgia Fendley, who is managing director of Construct and brand director of fashion brand Mulberry, says Cregan will look to ’find the right kinds of new business’ at Construct, which she says ’is lucky enough’ to choose who it works with.
Fendley says, ’We are at risk of becoming pigeonholed, so Ron will be looking for work on our wish list and responding to enquiries [for new business].’
’I’ll be looking to match the right clients for the business and taking Construct to other sectors,’ confirms Cregan.
Tim Fendley, Georgia Fendley’s husband, is co-founder of AIG. Construct and AIG are independent of each other, but Cregan says he has ’known the couple for years, although they run two very different businesses – which makes it all the more stimulating’.
Ron Cregan CV
1980-84 – trained at the National College of Art and Design
1987-1993 – Creative director at Design House
1993-2000 – Managing director, CKMP Integrator
2003-2006 – Business director, Identica
2007-10 – Business strategy director, Navyblue
2010 – Business strategy director, Construct
2010 – Business strategy director, Applied Information Group