DIY identity by Redpath

Edinburgh consultancy Redpath has created the identity for new DIY home building company BuildStore.

Edinburgh consultancy Redpath has created the identity for new DIY home building company BuildStore.

The consultancy was briefed to meet the “aspirational” needs of the self builder, conveying complex information in a clear, gimmick-free way.

It has developed BuildStore’s identity in four core areas – corporate stationery, sales and product literature and website and exhibition.

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