Britvic Soft Drinks launched a new Tango drink with a tropical taste last week. Marketed as ‘British by nature’, each Tango flavour has a distinct character and the Tango Tropical packaging is designed with a carnival in mind. A spokeswoman for Coker Brand Design, which designed the can graphics, says that it should conjure up images of ‘a party on your tongue’. ‘It needs to communicate the taste experience at the point-of-purchase,’ she says.
We talk to the creators of the new BBC series, which brings viewers stories from Bauhaus, a revealing hour with Dieter Rams and Vic Reeves in silver spandex.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.
This year’s results follows a downward trend in popularity for creative subjects both at schools and universities.
The latest announcements also include a “multi-sensory” exhibition inspired by the sea at Oxo Tower Wharf.