Heinz has launched a range of baby-feeding utensils in a bid to challenge a market dominated by Tommee Tippee, Mothercare and Boots. ‘Those three brands supply medium-quality products that are essentially differentiated only by colour and design rather than by technical innovation,’ says Andrew Eyles, managing director of Blue Marlin, which worked on the project. The Heinz Baby Basics range features utensils that have been developed by Heinz’s in-house team. Packaging is by Blue Marlin, which also supplied colour advice. The consultancy has also created a brand identity and graphics for the 12 products. The range will be rolled out nationally from this week and will be available through Tesco, Safeway and Children’s World.
Last week, we wrote about a new retrospective on graphic designer Nigel Waymouth, whose psychedelic work graced the album covers of Pink Floyd and Jimi Hendrix during the 1960s. Now,
Illustrator and designer Ben Tallon looks at how rising tuition fees are deterring budding creative students, and asks whether short courses could be just as valuable.
The organisation’s ongoing Design in the Public Sector programme will focus on addressing lifestyle issues such as smoking through prevention methods as part of a 16-week course.
The campaign has been branded by Cog Design and set up by two arts organisations, and aims to help artists and designers travel for work after the UK leaves the