Thomas Pink London store by Four IV

Thomas Pink opened the doors to its latest London store on Sloane Street last week, designed by interior specialists Four IV.

The clothes retailer previously operated a store on Sloane Street, which was closer to Knightsbridge, but this new property sees the brand expanding the size and visibility of its offering on the central London street, and moving it closer to Sloane Square.

The retail space is arranged on two storeys and features a dark timber perimeter, an illuminated pink floor tank and opulent, gold-plated units.

Menswear at the store is situated on ground level, with the women’s section in the basement. The décor differentiates between the type of customers expected in each space. The men’s department is an airy space with high ceilings, whereas the women’s section beneath has a seating area and padded fabric panels, creating a softer, more intimate environment.

The store marks the first time Thomas Pink has unveiled this fresh retail concept in the UK. Michele Barker, design director at Four IV, says, ‘It’s the first time we’ve been able to apply this distinctive concept for Pink in a UK flagship store, having previously launched it with great success in some of their international locations. We’re convinced it will translate well.’