CommsXL launches new corporate identity

London IT company CommsXL launched its new corporate identity and branding at Retail 2000 on Tuesday. The new look has been designed by Cairnes after a three-way unpaid credentials pitch last October. With a number of banks among its existing clients, the company aims to raise its profile via the programme. ‘We have co-ordinated a visual look across all levels,’ says Cairnes creative director Richard Tomlin. ‘Working for a small company is wonderful because they can really see the benefits of working with design’.