The Dove range of cleansing products has been relaunched throughout Europe, with a new brand identity created by Design Bridge. Positioned as one of Unilever’s ‘power brands’, Dove has been given a makeover to focus as heavily as possible on what Unilever says are its ‘luxurious and caring core brand properties’, while seeking a more expensive and feminine appearance on-shelf. The Dove icon has been updated, and its on-pack graphics modernised. Bottled variants such as shower gel have been given a textured coating to make them more appealing to customers.
From an orbital-inspired bar to a restaurant-club hybrid space, these hospitality projects have caught our attention lately.
The studio drew inspiration from the typography and botanical images found in the RHS Lindley Library.
All the latest moves and changes happening across the design industry.
The inside track of everything you need to know about the new railway, from temperature-controlled train carriages to a regal visual identity.