Priestman Goode has landed its second high-profile international aviation account in less than a month with its appointment to a Lufthansa product and services project.
The win follows hot on the heels of the group’s appointment in February to create interior design elements for Brazilian aircraft manufacturer Embraer Air.
The German national airline has appointed the consultancy to design a clutch of products and service initiatives. It was appointed following a five-way pitch against unnamed UK and international consultancies.
The design work will “support new initiatives in cabin design and on-board hardware”, says a Lufthansa spokeswoman. “We are at very early stages of development and can only say we are working on improvements to our products and services,” she adds.
The project will not involve airport concessions, tail-fins or corporate identity work, she says.
According to Priestman Goode director Nigel Goode, no design work will come to fruition this year.
Embraer Air appointed Priestman Goode to work on interior elements, such as window trims and luggage bins, for its new generation of planes.
The group won the work following a trip by director Paul Priestman to Brazil for the Design Council’s Millennium Products tour and a credentials presentation in December 2000.
Design work will not be completed for at least a couple of years, says a Priestman Goode spokeswoman.
Embraer Air claims to be the world’s third largest aircraft manufacturer after Airbus and Boeing. It makes planes for companies including Air France, British Airways and American Airlines, among others.