Asda staff were treated to a visit by ‘Asdaness Man’ this week, created by Yorkshire-based group Watt Gilchrist to ‘spread the word’ among head office staff about Asda’s own-label relaunch. Apparently designed to ‘breathe life and personality’ into the communications, we’re not sure exactly what message the baggy green pants are giving – something to do with tightness of the brief maybe?
We talk to the creators of the new BBC series, which brings viewers stories from Bauhaus, a revealing hour with Dieter Rams and Vic Reeves in silver spandex.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.
This year’s results follows a downward trend in popularity for creative subjects both at schools and universities.
The latest announcements also include a “multi-sensory” exhibition inspired by the sea at Oxo Tower Wharf.