British Council logs on to AKQA

AKQA has started creative and technical design work on the British Council’s global website,, following its appointment last month.

It won the work following a credentials pitch against Icon Medialab, Nettec, AMX and Citigate Lloyd Northover. The five were shortlisted from 48 consultancies that tendered for the project, which has a total budget of £1m and a six-figure design fee.

The first phase of work is to design websites in Japan and India, which are scheduled to launch early next year, says a British Council spokesman.

The consultancy’s brief is to design a navigation system that can be implemented on all sites worldwide, and a content management system to allow countries to create their own content within strict brand guidelines, says an AKQA spokeswoman.

Start the discussionStart the discussion
  • Post a comment

Latest articles