Design supremo Derek Birdsall has created a new visual identity for literacy charity The Reading Agency. Birdsall says, ‘It took me rather too long to see the initials “r” and “a” in the word “reading”. Abbreviating this to “read” with “e” and “d” in a 40 per cent tint produces an irreducible and seemingly inevitable logo.’ The new marque was launched last week at the charity’s fifth birthday party, at London’s Royal Festival Hall.
We take a look at the life and work of 20th century French designer Charlotte Perriand, whose modernist career is the subject of a blockbuster new Design Museum exhibition.
The former PRO14 Rugby league has rebranded as United Rugby Championship, with a new identity featuring lifestyle-inspired touches.
The new identity for work sharing platform Reveal plays with imagery associated with secret societies to showcase the brand’s more open approach.
The London thoroughfare is to be redesigned with two pedestrian-only piazzas this year in an attempt to rival New York’s Times Square.