Stokes Forgings unveiled its updated corporate identity this week, created by Haigh Thornley. Its identity was last revamped in the 1950s, says Haigh Thornley managing director Andrew Thornley. ‘A revamp was seriously overdue, but the client wanted to retain some elements of the original. It had been around so long it had come full circle and looked quite stylish.’ Stokes supplies car components to companies such as Ford, Aston Martin, Land Rover and Jaguar. Haigh Thornley won the £50 000 job last December in a three-way pitch.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.
Cheltenham-based consultancy ArthurSteenHorneAdamson (ASHA) worked with the children’s charity on a new logo, tone of voice and branded products.