Vallance makes a Vibrandt move

Former Dragon creative director Greg Vallance has joined Vibrandt as creative director as it focuses on creativity and new business.

Vallance, who started this week, will sit on the board and oversee Vibrandt’s creative studio. He is a ‘heavyweight’ appointment and will fill a hole in the creative side of the business, which has been without a creative director for over a year, says Vibrandt general manager Simon Gore.

Dragon is not replacing Vallance. ‘[He] has created a good team and we will not be restructuring,’ says Dragon director Dorothy MacKenzie.