The Partners has designed two brochures for international tableware manufacturer Wedgwood. The product brochures – one aimed at brides-to-be – feature the photography of Mary Rose Loyd, Giles Revell and Simon Wheeler. The Partners’ first work for Wedgwood, the brochures are highly pictorial, save for the third page, which carries copy in the flowing Florens typeface shaped into a classic Wedgwood form. They are produced in six languages for global distribution with a 600 000 print run.
The redesign aims to attract “new, younger and more culturally diverse audiences” to the 118-year-old magazine, while avoiding confusion with The Times newspaper.
Medicine: The Wellcome Galleries spans over 500 years of medical objects.
The Abortion Care Finder tool provides those seeking abortions with location-specific information relating to laws and regulations, nearby health centres and different medical options.
The design is the “rebellious” cousin of Fortnum’s handmade English chocolate line and even saw the consultancy work on the shape of the chocolate.