Having developed a new identity for technology company Bowthorpe last year, London design consultancy CGI has since rebranded the group as Spirent following a series of major corporate changes. A new chief executive and senior management team, plus a revised strategy, led to the rebranding. It is described by Spirent corporate communications manager Mark Cornelius as: ‘modern, technological, aspirational and [compatible] with our communications test business, as well as with our aerospace software operations’. He adds: ‘The name reflects the spirit of “inspired innovation” which goes to the heart of all our activities.’
Lume, which has been developed by Imagination, can be used to present research in 3D from fields including science, medicine, astronomy and finance.
True North has carried out the project, which includes a Lego brick-based visual system, a “playful” tone of voice and imagery of children engaging with the kits.
The prime minister revealed the first draft of the UK’s withdrawal agreement from the EU on 14 November, to much controversy and speculation from her peers. We analyse the policies
The Team has created a series of “striking” black and yellow posters, billboards and digital adverts to highlight the consequences of not taking gas safety seriously.