Leeds design group Fdb Graphics has created the labelling for two new products in Jaguar’s range of carcare products.
Both Jaguar Hide Care and Jaguar Leather Conditioner feature the company’s marque strongly on the packaging.
Fdb Graphics managing director David Batty says the project required a delicate touch. “We had to ensure that the print quality reflected Jaguar’s prestigious high technology image, echoing the ethos of Jaguar. Colour matching and material selection were absolutely critical,” he says.
The packaging specialist also worked on several other products in the range, which was unveiled for the new millennium.