Speciality foods brand Merchant Gourmet has overhauled its brand identity and packaging, with design work by Brewer Riddiford (now BR&Me). The consultancy was appointed to the job a year ago (DW 10 February 2005). The packaging’s blue and gold colourway aims to evoke a sense of ‘everyday premium’ and appeal to ‘foodies’, says Merchant Gourmet retail director Simon Bell.
As we approach the most wonderful time of the year, we ask creative directors what gift someone should buy a designer for Christmas.
The digital design consultancy has appointed a new head, who will oversee its six global offices and lead on growing the business in size and helping it make more money.
Send us photos of your offices decorated for Christmas, and we’ll be publishing a selection of the best ones next week.
A report on the potential impact of plain food and drink packaging, Pantone’s purple hued colour of the year and Mini’s new, monochrome logo – the news from the last