Briefs

Lewis Moberly has designed the identity and label for the relaunched spirit Ballantine Gold Seal. The label has been reduced to show more of the whisky.

Senior designer David Jones has left Johnson Banks after four and half years at the consultancy. He is thought to be looking to work for a larger group.

Yellow Pages rival Freepages is relaunching as Scoot. Wolff Olins has come up with the name, identity, strategy and positioning, and worked on above- and below-the-line advertising.

Jonathan Reed-Lethbridge, the furniture designer who has selected furniture for DEGW interiors for more than six years, is to leave the consultancy next week to join furniture company Knoll, where he will take on a research and development role.

The chicken and the egg both appear on a brochure for Deans Farm designed by The Design Distillery. As owner of the Goldenlay brand and supplier of more than 15 million eggs every week, the chain of 60 farms has just bought up two food groups. It ‘wanted a strong brand to reflect its new status and we have worked with Deans Farm for 13 years’, says Daniel Read of The Design Distillery.

Three-dimensional group Material and graphic consultancy Visible Edge have jointly designed and produced the British Library’s last exhibition on its current site at the British Museum.

New York consultancy Lippincott & Margulies has designed a ‘store-within-a-store’ format for communications group Sprint Corporation. It gives its Sprint PCS wireless phone service a retail presence within US electrical goods retailer Radioshack. ‘The store format is designed to inspire clarity and order and support the notion of technology as a facilitator of two-way communications,’ says L&M design director Peter Dixon.

The corporate identity for German porcelain group Rosenthal in Design Week’s 3 October issue was mistakenly attributed to Minale Tattersfield. The consultancy has actually been appointed to work on a replacement for the identity pictured.

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