If you can wrench yourself away from your computer, you may be interested in Rowena Thomas’ comments.
A PA at design group Lewis Moberly, Thomas’ claims in a recent newspaper interview could start a war of words between design and advertising industries. ‘People tend to be more serious in design. In advertising, creative teams are bouncing ideas off each other and constantly cracking jokes, whereas a designer sitting in front of a Mac tends to be involved in a more solitary intensive process,’ she says.
Presumably Thomas conducted the interview via e-mail, unable to break her own ‘solitary intensive process’!