Bristol-based digital group Enable Interactive is designing a new website and intranet for cerebral palsy charity Scope.
Scope appointed Enable last month, following a four-way unpaid credentials pitch.
‘We have asked Enable to produce a creative review and style guides for our future digital presence, working closely with disabled people to shape our visual presence,’ says Scope head of digital Lisa Quinlan-Rahman.
The consultancy is reacting by ‘looking at how we can move the site into a place that is relevant for both staff and consumers’, says Enable producer Amanda Vesey.
Regarding Scope’s broader branding strategy, Quinlan-Rahman adds, ‘We are in an exciting period of change which will see us integrate our communications and marketing programmes to create synergy in all areas of our activity.’
‘Our redeveloped website will be core to our emerging long-term strategy,’ she says.
Engage Group overhauled Scope’s Disability Now magazine and website in October 2007.