Innovation Digital works on Sense Scotland website

The consultancy was selected following a tender that involved ten groups and pitches from a shortlist of three, according to Innovation Digital marketing manager Graeme Fletcher. Initial planning for the site begins today and the launch is scheduled for November.

Sense Scotland works with disabled adults and children, with a focus on those with deafblindness. It helps people to live independently in their homes and offers services such as day support and artistic and outdoor activities.

Innovation Digital will design the new site with a ‘triple A’ disability rating in mind and may include technologies such as BrowseAloud and Braille reading, according to Fletcher. Social media features, mobile browser compatibility and SMS text services will also be considered in the planning stages.

‘The site is a crucial platform for Sense Scotland to communicate, raise awareness, generate revenue through donations and get people involved, but it needs to cater better for their audience than the current online presence,’ says Fletcher.

Sense Scotland is a regional division of national disability charity Sense.