BrandOpus creates Twinings Signature Blends range

BrandOpus has designed the branding and packaging for Twinings tea brand’s new Signature Blends range.

Assam Adventure
Assam Adventure

The consultancy describes the range, which comprises 14 teas, as ‘super-premium’ and representing ‘the pinnacle of teas and infusions’.

Twinings Signature Blend
Twinings Signature Blend

A gold version of the Twinings master brand logo is used throughout the branding and packaging, with each variant represented by a different colour.

Twinings Signature Blend Range
Twinings Signature Blend Range

An individual illustrative style for each flavor represents the inspiration behind the tea or blend.

Three of the teas in the range
Three of the teas in the range

BrandOpus created a range of jewellery box-like presentation cases for the teas, aiming to represent ‘the expertise and craft of the highly trained and hugely experienced Twinings Master Blenders.’

Sweet Berry fusion presentation box.
Sweet Berry fusion presentation box.

BrandOpus has previously worked on designs for Twinings including the Everyday Tea and Infusions ranges.

Oriental Garden Green
Oriental Garden Green

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