Plastic fantastic

My Plastic Idea has launched a competition aimed at creative students to design innovative packaging and products from polypropylene.

My Plastic Idea is a site run by Phillips Plastics to share ideas and creative solutions to tricky 3D packaging or presentation briefs. The company has supported students such as former Design Museum designer in residence Marc Owens by building his Avatar Machine suit, and is a champion of new designers using plastics.

Phillips Plastics has teamed up with Anti Copying in Design and Robert Horne to launch the competition which has briefed participants to create a product, an innovative packaging solution or promotional incentive. Part of the brief is to consider reusability, durability and multi-functionality.

There are three categories: packaging idea, product idea and incentive or promotional idea. First prize for each category is £500 cash and the overall winner will receive an additional £500.

Shortlisted finalists will take part in an exhibition in May in front of potential clients. Organisers will also be have their eyes peeled for potential opportunities for products or incentives to be developed to market on a royalty arrangement basis.

To enter you can download the entry form from www.myplasticidea.co.uk and entries must be submitted by 22 January 2011.