Pattni joins from 1HQ, where he was also design director. He has also worked for Bulletproof, Futurebrand and Parker Williams.
Holmes & Marchant has also appointed David Riddle, formerly of Corporate Edge, as client director, and Charlotte MacDonald, formerly of Identica, as account director.
The consultancy says the appointments are part of its next phase of growth under new management team Simon Gore, managing director, who joined last August, and Greg Vallance, managing partner – creative, who joined last October.
Gore says, ‘Holmes & Marchant has been helping clients across Europe innovate and grow their brands for 45 years now. Injecting fresh talent into our experienced team is key to maintaining this performance and to reinvigorating both ourselves and our clients.’
Holmes & Marchant is part of the Media Square group, which was bought out by employee-owned company MSQ Partners last month.