News in brief round-up

A round-up of this week’s news in brief.


Parker Williams has created the Halo venture brand range of tampons, towels and panyliners for Tesco. A contribution of 15p from every purchase goes directly to the Halo initiative, which supports women and women’s health charities.

Barbra Wright

Barbra Wright has joined Dragon Rouge as director of consumer brand identity and packaging. Wright joins from Blue Marlin, where she was insights and planning director, and has also worked for Ziggurat and Design Bridge.


Robot Food has created a new identity and new packaging for Beanies flavour coffee. The consultancy was appointed to the work in November 2011 following a two-way pitch.

Green Room has created an interactive experience centre for the Smart automotive brand at Mercedes-Benz World in Surrey. The installation features a digital graffiti board that allows visitors to design their own Smart car.

Powell Allen has created a new identity for BPP University College. The consultancy says it was tasked with developed an identity that would enhance the institution’s European stature, signal ‘Britishness’ and engage with customers.


Underscore has created a mobile site for Pretzel Films production company, following its brand refresh and website redesign projects for the company. The mobile site features key Pretzel projects, contact information and a Twitter feed.

Leeds-based consultancy Coda has been appointed to create a new website for independent butchers’ association the Q Guild. Coda was appointed to the work following a five-way pitch.

Glasgow-based consultancy Front Page Design has been appointed to redesign four website for ths Passenger Shipping Association and its sister company the Association of Cruise Experts.

Suffolk-based consultancy Spring has created an identity and packaging for new product Good To Go Anywhere, a strop of four sachets containing surface wipes, tissues and hand wipes.

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