MoMA’s design show opens

The Museum of Modern Art’s much-anticipated Design and the Elastic Mind exhibition opens to the public this weekend.



The Museum of Modern Art’s much-anticipated Design and the Elastic Mind exhibition opens to the public this weekend.


The New York show will examine the role of design in the application of advancing technology.


Organized by MoMA curator Paola Antonelli and department of architecture and design curatorial assistant Patricia Juncosa Vecchierini, the show will examine how developments in technology, through design, have created a very different experience of life, from even 50 years ago.


According to MoMA, the exhibition will ‘focus on designers’ ability to grasp momentous changes’ in social, scientific and technological spheres – changes that necessitate adjustments in human behavior – ‘and convert them into objects and systems that people understand and use’.


More than 200 ‘life-changing’ innovations including Mosaic graphic user’s interface for the Internet and Mercedez-Benz’s concept bionic car will be on display.


The exhibition has attracted the attention of design pundits around the globe, including Business Week assistant managing editor Bruce Nussbaum, who says, ‘[the exhibition] shows how designers are trained to understand the implications of the new, empathise with the patterns of old human behavior, and create products, services, experiences that bridge the two’.


The exhibition runs from 24 February until 12 May.


For further details, see www.moma.org.


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