Whitney and Serpentine identities both up for Designs of the Year prize

A project to turn Bristol into a playable city is facing off against the identities for the Serpentine Gallery and Whitney Museum in the nominations for the Design Museum’s Designs of the Year award.

Serpentine Galleries identity, by Marina Willer and Brian Boylan
Serpentine Galleries identity, by Marina Willer and Brian Boylan

A total of 76 nominations have been made across the Architecture, Digital, Fashion, Graphic, Product and Transport design categories.

The Architecture category features a façade for Paul Smith’s new Mayfair store, designed by 6a Architects, and the Makoko Floating School in Nigeria, designed by NLÉ, Makoko Community Building Team.

The Hello Lamp Post project, by Pan Studio
The Hello Lamp Post project, by Pan Studio

The Digital category sees the Hello Lamp Post project, designed by Pan Studio to turn Bristol into a playable city, up against nominations including the Metro Trains Dumb Ways to Die campaign, created by McCann Melbourne.

In the Fashion category, nominations include the Prada S/S14 collection and Tracey Neuls’s Bike Geek shoe.

The Bodleian Library Chair, designed by Barber Osgerby
The Bodleian Library Chair, designed by Barber Osgerby

The Furniture category features the Bodleian Library Chair, designed by Barber Osgerby, and the New Interior for the United Nations North Delegates’s Lounge, designed by Hella Jongerius with Rem Koolhaas, Irma Boom, Gabriel Lester and Louise Schouwenberg.

The Whitney Museum's flexible identity, by Experimental Jetset
The Whitney Museum’s flexible identity, by Experimental Jetset

In the Graphics category, nominations include the Chineasy project, created by ShaoLan Hsueh and featuring illustrations by Noma Bar, The Serpentine Galleries identity, designed by Marina Willer and Brian Boylan, and the Whitney Museum identity, designed by Experimental Jetset with the Whitney Musuem.

The Fairphone, designed by Bas van Able
The Fairphone, designed by Bas van Able

The Product category features the Fairphone mobile phone, designed by Bas van Able, and Michael Anastassiades’s String Lights.

The Transport category sees A2B’s A Journey Redefined electric bike range go up against nominations including the e-Go single seat aircraft.

Chineasy, by ShaoLan Hsueh and Noma Bar
Chineasy, by ShaoLan Hsueh and Noma Bar

All shortlisted projects will be displayed at the Design Musuem’s Designs of the Year exhibition, which runs from 26 March-25 August. Category winners and the overall winner will be announced later in the year.

Last year’s Designs of the Year winner was the Gov.uk website, developed by the Government Digital Service.

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