Men’s clothing retailer Remus Uomo is preparing to unveil its flagship store in Belfast, designed by 442 Design.
Edinburgh-based consultancy 442 is creating the interiors, displays and in-store marketing materials for the new 230m2 store, located in Victoria Square, the city’s urban regeneration development.
Remus Uomo, which claims to be the biggest-selling menswear brand in Ireland, awarded 442 the contract following a three-way unpaid creative pitch last November.
‘The brief is to create a flagship store that sets Remus Uomo apart from the high street and puts it on a level with Hugo Boss,’ says Kevin Rettie, creative director of 442 Interiors.
‘We are using light and shade to play up the two sides of Remus Uomo’s product offer,’ Rettie continues. ‘Traditionally well known in Ireland for its formal offer, the store is being designed to highlight the brand’s lesser-known casual clothing line.’
The store is due to open on 6 March.