Mental Health Foundation launches meditation poster contest

The Mental Health Foundation is launching a competition to find pro-bono ideas for a poster campaign promoting the meditation technique of mindfulness.

The Big Poster Challenge’s winning concept will become part of charity the Mental Health Foundation’s Be Mindful campaign, which launched at the start of this year.

The competition is being run by photographic agency Lisa Pritchard Agency, which will also produce the campaign.

Mindfulness is a Buddhist meditation technique that involves maintaining a calm awareness of physical feelings and thoughts. LPA describes stress as ‘one of the most relevant issues of today’, in a statement.

Elmwood design director John Stubley and Johnson Banks creative director Michael Johnson are among the judges for the competition, and the deadline for entries is 18 March.

The 48- and six-sheet poster campaign will launch in the summer.

Hide Comments (4)Show Comments (4)
  • JamesM November 30, -0001 at 12:00 am

    So, have I got this right? This is a not paid for pitch to do not paid for work? For some reason that induces in me anything but a calm and mindful state…

  • Ben November 30, -0001 at 12:00 am

    err…no …i think you got it wrong, its seems to just be a competition asking you to email some creative ideas (if you want- no pressure!) and the winner gets it shot for free and it goes up on billboards, on account of everyone else giving their time and services for free for a good cause and a bit of pr??- thats it, simple as that- not an invitation to start bandying around tired (not to mention misplaced) old phrases like ‘ free pitching’

  • Brooke November 30, -0001 at 12:00 am

    So how do you actually enter?!

  • Bridget November 30, -0001 at 12:00 am

    If you go to a competition page will pop up, and you are able to download the entry form, brief and logos by clicking on the three attached links. Entries need to be emailed to by March 18th 2010.

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