News in brief round-up

A round-up of this week’s news in brief.

Vassilios Alexiou has designed Street Art Project – an app that aims to ‘keep street artists out of jail’. Users take a photograph of the building they wish to apply their art on, and using geo-location technology the app assigns a geo-tag on an interactive map. Artists can then superimpose an image onto the building.

Consultancy Purpose has been selected for the design roster of the British Heart Foundation. Its first project with the charity will see it by updating the Foundation’s series of heart information guides.

Cactus Creative has created the new national destination campaign for The Lake District, Cumbria, commissioned by Cumbria Tourism.  The #theplacetobe campaign aims to ‘reinforce The Lake District, Cumbria destination brand as among the most powerful and revered in the UK’, according to the consultancy.

Ogle

Mr Gresty has created the branding and packaging for Ogle Car Wax. Each of the three variants in the range is differentiated using a different traffic light colour.

Durham

Newcastle-based consultancy Wonder Stuff Studio has created the branding and packaging for Durham Distillery, a new boutique distillery based in the North-East. The consultancy says it was also involved in the development of the brand’s flagship product, Durham Gin.

The Design Museum has opened the call for entries for its Designers in Residence programme 2014. The annual exhibition, which celebrates new and emerging design talent, will open 10 September 2014 and feature the designers selected from this open call. This year’s theme is disruption. The deadline for all applications is 5pm on 28 February. Applications can be made via: designmuseum.org

Aktiv

Consultancy JDO has created new designs for Norwegian bottled sports-water brand Imsdal Aktiv, which is party of the portfolio of Carlsberg-owned drinks business Ringnes. The new designs use a graphic ‘pulse’ device and the ‘v’ of Aktiv is formed to look like a tick, ‘acting as a positive endorsement’, says JDO.

Cheshire-based consultancy Skylab has designed a new website for kitchen brand Breville, called Breville Creative Kitchen. Skylab was briefed to create a platform to move the physical print cooking magazine into a digital format.

Cartils

Cartils has designed new packaging for Pernod Ricard India-owned Blenders Pride whisky. The new designs aim to give ‘modernity, elegance, and an increased premium feeling’ to the look and feel, according to Cartils.

Echo

Echo has created new structural and graphic designs for Unilever’s Degree for Women Motionsense stick deodorant range. Echo says that by drawing on its expertise in both structural and graphic design it was able to ‘reduce innovation time by half’ and move from concept to final design in seven weeks.

Interior design specialist Four-by-Two has appointed three employess – Rebecca du Feu, Meriem Jabrane and Cameron Welsh – to board level.

YCN

YCN Studio has created a new campaign for Plymouth College of Art, which aims to showcase the institute’s ‘highly physical’ approach to creative education. The campaign features swirling inks, molten glass, flying sparks and shifting pixels.

Rachel Galbraith has joined furniture brand ercol as creative director. Galbraith was most recently responsible for furniture design at Marks & Spencer as part of the retailer’s Home team. She has also worked for John Lewis, Tesco and MFI.

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