Mytton Williams has created an identity for the British Glass Biennale which is aimed at distinguishing it from the International Festival of Glass’s branding.
The identity, which launches in the summer, will be applied to the advertising, catalogues, invitations, website and signage for the show, which runs from 22 August to 28 September.
Previously, the British Glass Biennale, which is organised by the Ruskin Glass Centre and supported by the Arts Council, was promoted using the International Festival of Glass’s branding by in-house designer Christopher Day.
The consultancy’s catalogue design for the BGB features one of the glass works, Memories Captured by Sabina Stumberger.
Mytton Williams has also created a logo, which draws inspiration from the way glass defracts and bends light. It displays simple typography in a black Akkurat font.
A new website accompanies the biennale, which is now in its third year. Mytton Williams worked alongside multidisciplinary consultancy Six Till Nine’s Web designer Tony Astley to create the site, www.biennale.org.uk.