Nude Brand Creation launches new cosmetics range

Design group and beauty brand owner Nude Brand Creation is launching a new cosmetics range called Enhance.

Nude has created, named, branded and packaged the five products, which include Sunbeam bronzer and brush, Radiant Illuminating concealer, Glow tinted moisturiser, Shimmer lipgloss and Luminize skin highlighter.

The range will be positioned in Boots’ sun care section, near to Nude’s self-tan range Makebelieve, launched in 2007.

Nude intends the Enhance range’s branding to be recognisable as part of the Makebelieve family, but has tried to ‘introduce premium range cosmetics cues’ to the range, according to a spokeswoman for the brand.

Nude Brand Creation founder Bernard Gormley admits that, ‘Some might say it’s daft to be launching a new premium cosmetics range in today’s gloomy market’, but believes that ‘women will still treat themselves to small luxuries like beauty products’.

The Enhance range will start appearing on-shelf in 250 UK Boots stores from 14 August.

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  • Johan Larsson November 30, -0001 at 12:00 am

    Hello !

    Here is a short presentation of us . winpoker.com is our online poker venture .Right now the website is just a link/Landing page.

    This site will be part of one of the biggest pokernetwork online called
    ipoker network (www.ipoker.com) where you also can see the other existing poker rooms online brands that is part of same network. That means every brand shares
    each others customer base. So there new customers will have other people to play against that is from different brands in the existing ipoker network.

    winpoker which we belive is a really good domain name . Its simply tells everything. Everyone who gamble ether casino or poker have in there mind to WIN.

    We are a smal company with an limited budget. We can understand that some graphic designing companies mostly working with larger companies and does not have time for
    a start up company like us . However i belive we are on something that will grow to a very good brand in this growing online market.

    My feeling for the logotype is that it shuld be very clean and simple. Some example of existing brands that we think have a good logotype is .

    Similar brands & competitors

    partypoker.com
    bwin.com
    carlospoker.com
    expekt.com
    unibet.com
    fulltiltpoker.com

    Use of the logotype.

    The first year the use of this logotype will be 100% for online marketing.
    that means for banners,onlne advertising materials. the website http://www.winpoker.com .
    Nothing offline right now.

    We also can consider a whole package logotype+ graphicly webside design of 3-4 pages of winpoker.com only.

    Time frame
    6 weeks

    Our budget is

    maximum 10000 euro for logo + complete website design.
    Best regards
    Johan Larsson

    Tel +94 31 2227622

  • Tanya Gander FD Graphics November 30, -0001 at 12:00 am

    very elegantley designed its has consistancy in terms of packaging rectangular and square, breaking the solid fell which derives from the shade and solid shapes are beautifully created foliate like forms with refreshing and attractive flair of colour. the type pace is adds to the calm modern fell of brand without fighting with the design or the white space. SPOT ON NUDE BRAND

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