Extraordinary Heroes

E3 has designed a gallant little app to support the Extraordinary Heroes exhibition  at the Imperial War Museum.

Launching today, the Adventure Challenge Facebook app gives users the opportunity to test decision making skills and bravery in a series of ‘missions.’

Presumably to make it seem all the more real, Facebook friends’ pictures are extracted so the that your ‘team’ can be  integrated into the game. Let’s hope nobody takes it too seriously.

Facebook page showing your squadron
Facebook page showing lots of faces

The exhibition tells stories of 200 Victoria Cross and George Cross awards using touchscreen interactives, video montages, animated graphic novels and sound.

Head of brand and marketing  at The Imperial War Museum, Penny Hamilton, says she hopes the app will ‘inspire people to visit the exhibition but also, by placing them in testing situations, help them engage with the realities of modern conflict and understand how, when faced with extreme situations, some people can do extraordinary things.’

Facebook page for the app
Facebook page for the app

The facebook app is available from today.

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  • Web Design Company November 30, -0001 at 12:00 am

    Facebook is definitely becoming the best way to promote brands.

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