Lambie-Nairn is all ears (and eyes)
Lambie-Nairn has created a new identity for Eyes & Ears of Europe, the association for design, promotion and marketing of audiovisual media.
The identity combines a visual representation of an eye and an ear.
Lambie-Nairn is a member of the organisation and developed the new identity pro-bono.
The consultancy says it was one of more than 500 E&E member groups invited to submit a design proposal for the new identity.
From these, two proposals were shortlisted and put to a vote from members, and Lambie-Nairn’s identity was selected.
Adrian Burton, executive creative director of Lambie-Nairn, says, ‘We wanted to capture the spirit of Eyes & Ears in a human and expressive way.
‘The name “Eyes & Ears of Europe already communicates the essence of what the organisation does, so we took the two elements and represented them in a way that embodies the creativity, colour and energy of its members and the industry it stands for.’
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