In a competition launched in August, designers and illustrators submitted their entries having collaborated on the designs with writers to create cards based around Shelterbox’s core values of ‘shelter, warmth and dignity’.
Each card pack features 12 cards, with six designs in total, two of which were selected from the competition, the other four by commissioned designers. The winning pairs were Penzance-based writer Lucy Cooper and illustrator Laura Callaghan, and writer Gemma Seltzer with illustrator Tom Hubmann.
Telegramme Studio and illustrator Callaghan both chose to depict ‘shelter’, with a series of baubles featuring the phrase ‘Snooze Happy, Enriched with Laughter, Tales and Endless Revelry’ and a Russian Doll image respectively.
Venn Creative, meanwhile, use (gently ironically) a Christmas jumper to convey ‘dignity’, with the sweet message ‘Just put it on and say cheese… Christmas spirit suits you.’
Illustrator Rebecca Cobb’s image for ‘warmth’ tugs on even the most curmudgeonly of festive heartstrings, showing a cute fox and polar bear having a cuddle in the woods.
We’re also a big fan of this partridge image by Hubmann and Seltzer.
Hubmann says, ‘Working closely with a copywriter allowed us to generate our own and proved a lot of fun. We really pushed each other to get the concept as succinct as possible and make it as good as we possibly could.
‘To my surprise, it wasn’t a case of “you do the words and I’ll do the images”. We found ourselves performing a series of checks and balances on each others ideas till we were both totally satisfied with the end design.’
All profits from the sales of the cards and wrapping paper will go to Shelterbox,
To buy the cards and wrapping paper visit shelterboxshop.org.uk.