The consultancy says the new logo features ‘multiple strands weaving into a harmonious hub [representing] the meeting of minds and technology’.
Siegel + Gale has also introduced a new tagline ‘Welcome to humanity’.
Mindtree, which currently has 11 000 employees across the world and headquarters in India and the US, says the rebrand is part of its aim to become a billion dollar company.
Krishnakumar Natarajan, chief executive of Mindtree, says, ‘The new identity captures our values and beliefs. The brand voice – bright, confident and active – will drive our behaviour and lead us to greater success.’