The Dandy faces closure two years after radical redesign

Children’s comic The Dandy could face closure just two years after its radical 2010 redesign.

This week's issue of The Dandy (15 August 2012)
This week’s issue of The Dandy (15 August 2012)

The potential cessation of the comic’s publication comes as part of publisher DC Thomson’s review of its magazine portfolio, a move which, according to a spokeswoman, also puts the portfolio’s online output ‘under review’.

In a statement issued by DC Thomson, a company spokesperson says, ‘We are carrying out a review of our Magazines business to meet the challenges of the rapidly changing publishing industry.

‘Throughout 2012, DC Thomson is continuing to develop its magazines operation and portfolio to create an efficient business model that will build on the strength of our existing brands and products.’

The Dandy's first Desperate Dan cover, 1984
The Dandy’s first Desperate Dan cover, 1984

In 2010 the new-look Dandy’s launch saw the introduction of 18 new characters in an editorial re-design led by the DC Thomson in-house team with visual guidelines from artist Jamie Smart. As prior to the redesign, individual comic strips were outsourced to new and existing Dandy artists.

The new look heralded a move to feature more  ‘celebrity’ comic strips, debuting with a strip written by TV star Harry Hill and illustrated by Dennis the Menace artist Nigel Parkinson.

However, the comic, due to celebrate its 75th birthday with a special exhibition at the Cartoon Museum in London, is now rumoured to be moving to an online-only format, with stars such as cow-pie eating Desperate Dan mooted to be moving across to sister comic The Beano.

The first edition of The Dandy, published in 1937
The first edition of The Dandy, published in 1937

The statement adds, ‘There are many challenges within the industry at present, but we’re excited that the digital revolution has also given us an opportunity to innovate and develop. 

‘We’re celebrating the fact that The Dandy has been in print for 75 years and we’re doing a lot of planning to ensure that our brands and characters can live on in other platforms for future generations to enjoy.’

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  • James November 30, -0001 at 12:00 am

    That is NOT the first Desperate Dan cover – it’s a cover from sometime after 1987, which is when that logo was introduced. The correct issue had a lower case logo with Korky stood next to it.

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