PLB has already designed an ‘audience development plan’ for the museum’s surrounding park land. Stockton-on-Tees Borough Council invited the consultancy to tender for exhibition design on the strength of this, according to PLB projects director Sarah Oswald, who says the consultancy won a four-way pitch.
The museum currently has a traditional layout using display cases, says Oswald, who adds that PLB is looking to introduce the ‘unusual collections’ in a more engaging way.
Collections include art, weapons, social history, archeology and industrial heritage. Oswald says PLB will look at ‘interaction and engaging with a family audience’, particularly those on repeat visits, drawn in from the park.
‘The key is to engage with objects,’ says Oswald, who explains that there will be opportunities for digital and audiovisual interactives.
Concepts and stories are now being explored ahead of implementation and a spring 2012 opening.