‘For as long as I can remember’, he says, ‘I’ve had trouble starting things. I have great ideas and good intentions, but actually committing to that very first step made me nervous.
‘For a long time I didn’t realise what I was doing. I’d just enjoy letting the ideas swim around my brain while I found other things to do.’
In a bid to overcome his own inertia, and to help people facing similar creative block, Crutchley has authored The Art of Getting Started, a playful guide to turning your ideas into reality.
The book features a series of exercises, created and illustrated by Crutchley, that aim to spark creative thinking.
Occasionally veering into self-help territory, there are motivational quotations from the likes of Michael Jordan and Sebastian Vettel.
But the verve and charm of Crutchley’s illustrations generally come to the rescue – even when he’s suggesting that you dance or practice speaking in a foreign accent.
As Crutchley emphatically says, ‘Turning ideas into real things is not the easy bit.’
The Art of Getting Started, by Lee Crutchley, is published by Simon & Schuster priced at £8.99.