The consultancy commissioned illustrator Andrew Banneker to draw each “cameo scene”, which True North creative director Ady Bibby says are “treasured Christmas family traditions that we’ve found a new way to look at”.
Bibby says: “We chose Banneker – who’s known very well in the US for his work on ad campaigns – because of the way he handles colour and texture.
“His work’s nice and stylised; he’s a vector-based illustrator and we thought his style would work well on a small landscape”.
True North has also worked on a presentation pack, first day covers, and hand stamps.
The Royal Mail alternates between religious and secular sets of Christmas stamps from one year to the next. Last year was an exception as there were both Madonna and Child stamps and this set designed by children.