Vintage Classics introduces 3D sci-fi book covers
Random House publishing imprint Vintage Classics is to publish a series of five science fiction novels with illustrated 3D covers next April.
The series includes Planet of the Apes, Twenty Thousand Leagues Under the Sea, Journey to the Centre of the Earth, The Lost World and The Call of Cthulhu and Other Weird Tales. Each novel will come with a pair of 3D glasses.
Random House created the designs in-house, with the illustrations commissioned out.
Suzanne Dean, creative director at Random House Group, says that the main challenge of the project was creating covers that not only looked good when viewed through 3D glasses, but also stood out on the shelf in 2D.
She says, ‘Creating a 3D image relies on the position of the red to the blue tones. Yellow and black stay on the same plain when looking through the glasses.’
Dean adds that the current trend for 3D films such as Avatar and Beowulf made it easier to persuade the publishers use the ‘nostalgic’ 3D designs.
She says, ‘I had this idea hidden away for many years. The Sci-Fi project, with all its B-movie connotations, was the perfect match.’
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