The app, Haunted London, uses the iPhone’s global-positioning-system capabilities to find well know haunted locations in the city, then guide the user to the site.
The self-initiated project from Make It Digital, sister-company of Make It Clear, is inspired by digital mapping work for clients including Kew Gardens, the Tate Gallery and the National Maritime Museum.
Users can also access descriptions of their sites and the stories behind them, such as pubs visited by Jack the Ripper, who also his own tour function that tracks his East End crime sites.
The Report a Disturbance function allows users to log any supernatural experiences.
Sarah Edwards, creative director at Make It Digital, says, ‘It’s designed to look quite spooky. We looked at reskinning the Google tiles and changed the hue and saturation to give the map a darker feel.’
The app, which launches on Monday, is currently only available on the iPhone though the consultancy is looking to adapt it for the Android platform. The consultancy also hopes to launch an app that maps the haunted areas of Edinburgh over the next few months.