Instead of releasing a printed annual, the ADC is releasing an app, featuring all the winners, and sending out a bespoke iPad case, designed by Pete Rossi of consultancy RM&CO, a former ADC Young Gun winner.
The limited-edition case is designed to sit alongside the printed ADC annuals on-shelf, and is inspired by the 1920s ADC books.
Handcrafted using materials including bamboo, Moroccan book cloth and gold-foil, the cover features an embossed medallion – a version of a coin designed by sculptor Paul Manship in 1920 to honour the best creative work in the world.
Rossi says, ‘We wanted to create a timeless design coupled with that historic and hand-crafted element.
‘It’s a big statement to the industry about how information can be consumed. The case acts as a tangible symbol that ADC members can look forward to holding in their hands.’
The case has been manufactured by San Francisco company DODOcase, which uses traditional book-binding techniques.
The case is available free to the first 500 ADC members who download the ADC Annual 92 iPad app, which is released on 11 November.
The app itself has been designed by Brazilian consultancy The Goodfellas, working with ADC member Monica Eunji Kim, and features video, motion graphics and detailed imagery of ADC members.