Caffè Grazia, a new coffee chain in Derby, is to launch next month, with branding and environmental design by JHP.
The 110m2 café will open in Westfield’s new shopping centre in the city.
As well as the brand identity and interiors, JHP has developed the communication suite and packaging for the café, which aims to ‘celebrate the contribution of coffee to the human race and development’.
One wall of the café is dedicated to a ‘super-graphic’ highlighting coffee’s role in cross-cultural relations.
The interior uses espresso browns, creams and orange, while the environment has been designed to create a ‘home away from home’.